he patent-pending PromoNet solution offers casinos these unparalleled advantages:
•Game play metrics —-automatically triggers marketing campaigns based on game play activity with promotional campaigns designed and triggers established by casino marketing.
•Issues coupons to both carded and uncarded players — allows casinos to comp 100% of their patrons rewarding existing players and recruiting new members to loyalty programs.
•Easy-to-use marketing campaign studio — enables the design of multiple coupons for different areas of the floor, times of the day, and days of the week.
•Patented dual-port promotional printers — both the GEN2 Universal and the GEN3 Evolution provide separate and secure processing environments to produce vouchers and promotional coupons.
•Open-standards protocols — downloads campaigns via a secure network to the slot floor, Players Club, bars, restaurants and hotel desk equipped with GEN2 Universal or GEN3 Evolution printers using Gaming Standards Association (GSA) transport protocols.
The PromoNet solution is scheduled for field trials in several casinos beginning in December 2010.