International edition
July 27, 2021

Interview to Frank Ziegler, Director Sales & Marketing of the company

Merkur Gaming will present its innovations for the first time at G2E in Las Vegas

(US, exclusive A week before the debut of Merkur Gaming at G2E event, interviewed Frank Ziegler, its Director Sales & Marketing, who talked about the objectives and expectations of the firm for the upcoming show, as well as the main characteristics of the products that the company will exhibit there.


hat are your expectations and objectives for G2E Las Vegas?
Merkur Gaming is a member of the German Gauselmann Group with more than 6.000 employees world-wide. Within the Group, the company is responsible for the development and international sales of AWPs and casino machines as well as VLT products with the focus on multi-games. It will present its innovations for the very first time at this year’s G2E in Las Vegas and strengthens therewith its international presence as well as its focus on casino machines. The company is sure the proven high-class quality of all Merkur’s products will convince the international guests of the G2E.

Will you launch new products? Which are their main characteristics?
Merkur Gaming will exhibit its latest highlights for the successful multi-game lines “Games Unlimited” and “Casinoline” as well as special products for the single game sector. Beside to the modern WB4 casino cabinet, these attractive game packages will be shown in the innovative Slant Top cabinet with special chrome-covered frames and individual lighting effects. Furthermore, there will be an innovative Jackpot System. The product line is completed by an outstanding system for the cash management – the Merkur Dispenser 100.

Quality at the highest level and innovative game systems made in Germany, this is what Merkur Gaming represents. All games are customized to meet the individual requirements of the particular market. Market researching and thoroughly analyzing the gaming culture of every market precede the development of Merkur’s games and ensure their success. Thereby, all products are exclusively manufactured by the adp Gauselmann GmbH.
It goes without saying that the development of Merkur Gaming as well as the production and sales/distribution of adp Gauselmann GmbH are certified with ISO 9001:2008.

Which trends do you expect to see this year at the show?
We believe that there will be no groundbreaking development, but a steadily expansion in Multilevel-Jackpot Systems and 3D effects. Basically, the trend goes intensively to multi-games with big monitors and ergonomic cabinets, a concept Merkur Gaming is working on successfully for years.

Do you plan to assist to any of the conferences? If so, which one and why?
As Merkur Gaming will take part for the very first time at G2E, all our concentration is on our booth organisation. This is why we have no plans to assist to any of the conferences on-site.

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