ost notably, the site marks a unified global brand for the company and highlights GPI's extensive product lines that are now available worldwide.
"The new GPI website is a reflection of our company philosophy: more unified, more integrated, and more cooperative in continued focus on customer needs," said Greg Gronau, President and Chief Executive Officer. "We believe we have developed a comprehensive website that exceeds the needs of our customers and stakeholders at all levels and provides useful and detailed information in an interactive format."
Visitors will easily find in-depth information on GPI's total suite of products that includes casino chips and plaques, gaming tables, layouts, dice, playing cards and accessories, as well as the company's highly-regarded RFID casino products. The new site's enhanced navigability will enable customers to research products, explore new innovations, and explore the possibilities of new technologies with enhanced ease.
Chief among the features of the new site is an integrated section of investor information, a highlighted "news release" section that profiles the company's latest breakthroughs, and a robust search feature that enables users to perform keyword searches for desired products.
The site is developed to be ever-evolving, maximizing search engine optimization efforts and complementing the company's product marketing and investor relations activities. New enhancements already planned for the site include multi-lingual content and a social media arm.
"As a global organization, our website is the face of our company," said Gronau. "Our new site is more representative of who we are - forward-thinking, unified, and poised to deliver smart products and solutions for today's gaming enterprise."