International edition
September 20, 2021

Courtney Muller, Reed Exhibition Group VP & Show Manager, G2E Asia

“G2E Asia will be a very busy event this year”

(Macau, exclusive Courtney Muller, Reed Exhibition Group VP & Show Manager of G2E Asia, granted an interview to, before the start of G2E Asia, to be held this week at Cotai Strip CotaiExpo at the Venetian Macao. She spoke about the current situation of the market in Macau, the expectations of G2E Asia and the conferences that will take place within the expo.


fter a difficult 2009, first reports of Macau's business in 2010 are showing better figures. How do you analyze the current situation of the market in Macau?
The current market in Macau appears to be extremely strong with revenues continuing to grow and break records- we love to see this!

Singapore has recently opened its first casino resort and other Asian countries close to Macau are considering opening to gaming (including Japan). How do you think this situation can affect Macau's market?
When looking at the Asian region I think there is a lot of growth opportunity for Singapore and any other country that legalizes gaming. There is an appetite for gaming no matter where you go in the world amd my opinion is that Singapore and other countires will not affect the success of Macau. At least not in the near future.

Do you think that new gaming markets in countries near Macau can generate a positive effect in G2E Asia as an international trade show for the region?
We have always positioned G2E Asia as an event serving the entire region - so yes, I do think the expansion of gaming in Asia will have a positive impact on G2E Asia and we will do our very best to serve all of the markets in Asia.

Which are your expectations for this year's G2E Asia edition?
G2E Asia will be a very busy event. The global recession did affect the size of the show and the show floor is slightly smaller this year. However, the good news is that we have a terrific program of conferences and events this year and as we head into the show our registration numbers are tracking very well against last year. We look forward to welcoming visitors from all over the asian region and all over the world.

Conferences are always a strong point at G2E events. Which are the main sessions this year?
The Global Market Forum is always a big draw for us. Taking place on 8 June, this mini program within the overall conference carefully analyzes the various markets of the Pan-Asian region, whether they are already established or new and emerging. Clearly a highlight this year will be our "Singapore: Up and Running" session now that both properties in the city state are open for business.

Other highlights will include our "Growing Macau" session on 9 June which will dive into the status of non-gaming operations in Macau. The dynamic panel will be moderated by Anthony Lawrence of Intelligence Macau, and will feature executive level speakers such as Kevin Clayton, Greg Hawkins, and Walt Power.

Speaking of executive level speakers, conference attendees are very excited for our Chief Executive Series on 10 June which will feature financial and operational reports from key regional operators such as Frank McFadden, Butch Francisco, and Bob Drake.

Another popular G2E conference feature is always our Slot Operator's roundtable. This year Marcus Prater of AGEM will moderate a panel of Macau slot executives from Venetian, City of Dreams, MGM Grand Macau, and SJM.

Attendees will also be enticed by a series of marketing and technology sessions, as well as our keynote presentations by Francis Lui, Len Ainsworth, and Paul Steelman.

Which are the most important novelties or features that visitors will find this year at G2E Asia?
iGaming & In-Hall Seminars
Attendees on the trade show floor will have the opportunity to learn about up-and-coming trends in product development and iGaming at the iGaming Pavilion and in-hall seminars June 9 and 10. Seminar presenters hail from the industry’s leading innovators and manufacturers. See the on-site schedule for more details.

G2E Asia Poker Tournament
New this year, attendees can try their luck on the exhibit floor by participating in a Texas Hold ‘Em poker tournament. Winners from preliminary rounds on June 9 will advance to the final tournament round on June 10. The first game will be held June 9 from 11:30 a.m. to 12:30 p.m. and the second game will be held from 4 p.m. to 5 p.m

Game Protection Seminar
In this intensive seminar, celebrated casino game security authority Sal Piacente will demonstrate common cheating techniques and reveal the psychology behind scams, all with strong emphasis on detection and deterrence. Piacente, a 25-year veteran of the industry, has worked with more than 70 casinos and law enforcement agencies as an advisor on detecting and preventing table game cheating.

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