International edition
September 23, 2020

Sony has partnered with Google for the project

Google TV brings gambling to television

(US).- Google announced their innovative Google TV would be coming to television sets across the world. It will allow gamblers to find the most popular online casinos instead to use their computers.

G

oogle TV product manager Salahuddin Choudhary explains: "Google TV is a new experience for television that combines the TV that you already know with the freedom and power of the Internet... with the entire Internet in your living room, your TV becomes more than a TV — it can be a photo slideshow viewer, a gaming console, a music player and much more."

Featured in Google TV is an on-screen search box that allows viewers to search for their favorite television shows or other material available on the Web. The idea is being pitched as a way to make television viewing easier, but the end result could be Internet surfing and gambling on big screen high definition televisions throughout the world.

Sony has partnered with Google for the project, and they claim their television sets with Google TV access will be ready by the fall. The price has not yet been determined, but analysts are predicting the price to come in somewhere in the us$ 200 to us$ 300 range.

Advertising is the biggest area of Google's revenue source, and adding Google TV to televisions around the world will only increase the advertising possibilities. The company recently again started accepting online casino ads on their search engine, and with television access online casinos may be drooling at the possibilities of reaching their target audience on big screen televisions in high definition.

In some countries, actual gambling can already take place on television. NetPlay delivers interactive gambling shows in the UK, and in some casinos, gamblers can play casino games on their hotel room television sets. This new Google TV, however, will change the future of Internet gambling and open up an entire new world to millions of online gamblers.

At Google's development conference on Thursday in San Francisco, company spokesmen marveled at their idea that they believe will change the future of television. The company unveiled their Google TV to thousands of amazed developers that attended the conference.

Currently, gamblers have to look for online casino bonuses and their favorite games such as blackjack, roulette, craps, and poker by accessing keywords on their computers and picking the site they wish to enter. With Google TV, that will all be the same, but surfers will be doing it in comfort, sitting on leather couches and surfing on their big-screen televisions.

While online gambling laws are the biggest obstacles for gamblers these days, with many jurisdictions still outlawing online gambling, it is clear that technology is preparing for the inevitable.

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