International edition
October 19, 2021

Last month in London

Signs4U announced Holland Casino deal at IGE 2010

(UK / Holland).- Dutch signage manufacturer Signs4U enjoyed a positive IGE event at the end of January in London, during which it announced a new supply deal with Holland Casino. With around 30 of its designs displayed on the stands of slot manufacturers such as IGT, Atronic, Novomatic, WMS and Merkur, the company's presence at the show was greater than ever.


The overall impression this year was the great number of new themed machine banks and matching signs," explained Signs4U's Rene Huibers. "We had the chance to create some really mind-blowing signs containing realistic three-dimensional characters, like Novomatic's White Shark and Rex. These signs were packed with animatronics to create live movement. Other signs which drew a lot of attention during the exhibition were the Startgate SG-1 sign we built for Atronic, IGT's new Sex and the City sign and WMS' Reel 'em In! sign.”

The company also revealed that it had signed a number of interesting deals during the show, including an agreement to produce seven new Deal or No Deal Join 'N Play signs for Atronic intallations at Holland Casino. These wall-filling signs will be 3m by 3m and will feature five 46ins LCD screens. Huibers said that the first signs will be delivered by the end of March.

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