eneral Director Pablo G. Jara stated: “The event is looking to be a great success. In less than seven months we had to extend the area four times; this is now the fifth. Too many companies had been left out – we had to make a decision. We believe that in less than a week, all this new space will be occupied too.”
“However, this will be absolutely the final extension; we don’t want to make it too big. We believe that the success of the fair is due to three main factors: the massive expansion of gaming in Mexico, the fact that the world gaming material industry is 99% established here and, finally, the meticulous organisation of the fair, where exquisite care is lavished on providing the perfect venue for exhibitors and visitors to enjoy doing business. We believe in the little-by-little approach. This was our approach when we first started ELA in Monterrey; the following year we took the capital; this year we are continuing to expand even further. It is only a matter of a very short time before ELA is considered one of the most important gaming fairs in the world – along with Las Vegas and London,” he added.
ELA will be held over 6-7 March at Centro Banamex in Mexico City, inside the Las Americas Racecourse leisure centre. Further information, ground plans, list of exhibitors, accreditations, importing and logistics, hotels, tourism, etc., is available at www.expoazar.com