International edition
July 28, 2021

Announcements after its successful performance in G2E

Belatra will present 50 and 100-line games in London event

(Exclusive In an interview granted to Yogonet, Alejandra Burato, Manager of Sales and Marketing for Latin America of Belatra, assured that the company closed a very positive 2009 with its presence in G2E, and anticipated that they will release 50 and 100 line machines in IGE event, to be held in London at the end of this month.


hich was the trend this year, to analyze and release new products?
Our products are characterized by their maths, that make the game highly attractive for the player and generates an excellent collection level for the operator in the gambling hall. That’s why this year we launched all our games in 25 lines and we aim to continue adding more quantity of lines, in order to bring it more gaming possibilities to our followers. In the London event we will be presenting 50 and 100-line games. We also have very attractive games and a very careful image both in the soft and in the cabinets that have already shown their own knowledge in the sector. The perception of the customer with regards to the graphics, the games dynamic and the sound is highly stunning.

Which was the result of G2E last year?
The aim is always to keep on positioning the brand and the products of our company, to be present in the most important events of the sector, that always bring us a positive balance due to the meeting with our clients. We keep on working strongly in the penetration of the different markets, generating a global value chain that unifies the quality of the product, customer attention and an excellent post-sales services, as well as the comments of our customers and potential customers that we find in the event shows the acknowlegdement of this work.

What is the balance of 2009, with the economic difficulties that had influence in the international market, and which strategy do you aim to focus for the Latin American market in 2010?
As I told you, we are proud of the new games presented with 25 lines and a 52% increment in collection, which has exceeded our own projections, generating in our customers a superior acknowledgement than what we had so far.

It is a highly positive balance for us. Our strategy is to keep on working in the direction we target, refered to technological innovation, flexibility, young spirit and being capable to adapt, willing to generate achievements based in clear aims and under excellence standards in the short and medium-sized standards of excellence. Showing every day with facts the potential that our products have to offer.

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