International edition
June 20, 2021

The technology enables players to develop their own online communities

Social networking comes to bingo

(UK).- The developer and licensor of internet bingo products, Virtue Fusion Alderney, launched the first-ever bingo games with embedded social networking last December 8. Following nine months of development and testing, William Hill, bet365, Paddy Power, Ladbrokes, Virgin and Golden Hat are the first customers to adopt the new product.

T

he technology enables players to develop their own online communities, to chat to friends during games, as well as uploading information and pictures to their profile. All accounts are screened by Virtue Fusion Alderney’s team of online monitors to ensure that all content meets strict criteria for privacy and decency.

Virtue Fusion Alderney CEO Bob McCulloch said: “This marks a major stage in the development of our products. After nearly a year in the making, our clients and their customers will be getting an excellent application that will be fun and easy to use, appealing to players of all ages.”

“This social networking product, whilst in its embryonic stage, has the potential to increase customer retention and, in future releases, be used as a follow-up and prospecting tool”, he concluded.

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