What novelties did Aruze exhibit in G2E this year?
Aruze displayed a variety of product lines including our G-Delux series featuring entertaining bonus games with interactive mega top box. The main attraction in this series is our Rock You Queen multimedia product featuring Queen’s Greatest Hits Feature providing an entertaining gaming experience to players and Queen fans alike. Our G-Link series featured a communal game Link Craps and a tournament game Jackpot Battle Royal.
How did you see the show? Was it a positive presentation for your company?
The attendees to the show this year seemed to be more decision makers of companies and a lot less casual attendees. Very much a positive presentation. Aruze showed a much stronger presence at G2E than prior years. The size and positioning of our booth fitted with our wide range of diverse product attracted a lot of attention.
Which are the current most important markets for Aruze?
Aruze is a global company with representation and growing market shares in Asia, Australia, South Africa and USA.
How do you evalute the company's position in the US and in Latin America?
Aruze Gaming America is very much focused on becoming a major role player in the US and Canada. We already obtained licenses in Nevada and California. We are currently positioning ourselves for Mexico and Latin America and aim to be a force to reckon with in early 2010.
2009 was a challenging year due to the international financial crisis. What is the balance of this year for Aruze?
With the commitment from our shareholder Aruze Gaming America has managed to gain and grow market share throughout this crisis and are very positive to upkeep the pace in seeing the year out.
Which are your expectations for 2010?
Aruze has built a remarkable product portfolio over the past year and have many more exiting themes planned for next year. With this behind our dedicated team providing high levels of service and support, are we confident to expand and grow our existing position the US and Latin America.