International edition
September 28, 2021

Following a successful trial in a number of Orchid’s managed pubs

Scientific Games awarded new contract with the Orchid Group

(UK).- Scientific Games announced that its wholly owned subsidiary Games Media has been awarded a formal agreement to continue to supply an integrated digital solution to major pub retailer the Orchid Group in the United Kingdom.


he agreement follows a successful trial in a number of Orchid’s managed pubs and will see approximately 260 digital server based gaming machines supplied to 90 individual sites.

The digital gaming and entertainment solution consists of "Amusement With Prizes" (VAWP) machines, "Skills With Prizes" (SWP) machines and music systems linked to a customized communications infrastructure that provides data transfer, active content management and distribution, and remote maintenance. In addition, the company will supply venue management, product promotion and customer training.

Games Media has assembled an extensive and proven content suite which includes the very best games available created both in house and sourced from "best of breed" development partners. The solution is completed with traditional cue sport products provided in partnership with Bar Billiards, a recognized market specialist.

"We are encouraged that after an extensive trial of our digital gaming and entertainment solution the Orchid Group has awarded Games Media with a formal contract," said Andrew Ludlow, Managing Director of Games Media. "We look forward to continuing to work in partnership with them to expand the entertainment available in their pubs and growing their machine income."

Simon Dodd, Commercial Director at Orchid said, "Games Media have proved to be a reliable and forward thinking partner in the time we have been working with them. We are pleased to formalize the supply of our pub gaming and entertainment offer with Games Media moving into 2009."

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