oftware at PKR.com’s poker room allows players to compete in a truly three-dimensional environment and AsianLogic will be responsible for developing the site’s customer base in Asia. It will also utilize its knowledge of the Asian gaming and affiliate market along with local payment processing solutions to promote PKR.com via strategic affiliate partnerships and programs along with direct marketing initiatives throughout the region.
’PKR.com is a very innovative and popular online poker brand and to be named their partner in Asia displays PKR.com’s trust and confidence in AsianLogic,” said Tom Hall, CEO for AsianLogic.
“With our knowledge of the Asian gaming market, not to mention affiliate marketing in a diversely-cultured region like Asia, we believe the PKR.com brand is destined for rapid growth and success. The PKR.com three-dimensional product is also ideally suited for the huge Asian subscription gaming and play-for-points markets and we see significant opportunities in these sectors."
Jez San, one of Europe’s most respected technology entrepreneurs and the first person to be awarded an OBE for services to the computer games industry, established PKR.com in 2005. The site recently signed up its two millionth player, less than a year after passing the one million player milestone.
’We see huge potential and acceptance of our unique three-dimensional poker product in Asia and for success we need a local partner that understands our needs and possesses the right experience and competency,” said Malcolm Graham, CEO for PKR.com. “We believe AsianLogic is the best partner for PKR.com.”