International edition
September 18, 2020

To design a card which will be "unique in the world"

Fournier to celebrate its 40th anniversary with a contest

(Spain).- On top of the contest, the company, created in 1868 and currently part of American group Jarden Corporation, is working in the organization of different activities to commemorate this anniversary.

I

n 1868, Heraclio Fournier settled down in Vitoria and founded a little factory. The business succeeded soon, and in 1875, Fournier started to use new printing methods and new graphic models. Two years later, Emilio Soubrier and painter Díaz de Olano made the figures of the emblematic figure of Fournier card, which obtained the first award in Paris Universal Exhibition in 1889.

In 1889, Heraclio Fournier created the lithographic card in twelve colors, with the peculiar feature that in the As de Oros it has its own image. This card obtained awards in the exhibitions of París, Bruselas, Barcelona, Madrid or El Cairo. Then, Augusto Rius changed the model, acquiring its definite shape, very similar to the current one.

When its founder died in 1916, his grandson Félix Alfaro started to manage the firm and boosted the big worldwide development of the firm and the international success of the Spanish card, and by 1948, Naipes Heraclio Fournier, was already absolute leader in the national market.

In 1993, Naipes Heraclio Fournier moved to its current location to attend properly the quality requirements demanded internationally. Nowadays, the company is part of American holding Jarden Corporation. The group formed by Naipes Heraclio Fournier and The United States Playing Card Company, is the worldwide leader in the card market, with a market share of more than 35 per cent.

The contest, performed to celebrate this anniversary and through which it aims to create a card which is “unique in the world”, has already attracted more than 30 graphic design schools in the state. The winner will obtain a prize of a thousand euros and copyright benefits.

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