International edition
September 22, 2021

Statements by Gavin Isaacs, Executive VP and COO of Bally Technologies

"We think with the new mega resorts slots market will grow in Macau"

(Exclusive from Macau).- interviewed Gavin Isaacs, Executive VP and COO of Bally Technologies, within Asian G2E show. He talked about the products showcased by the firm, about his vision of the Asian gaming market and his perspectives for the future.


hat is Bally presenting here? Is there any specific slot or game for the Asian market?

Yes, Bally will make a push with Hot Shot Progressive and Quick Hit into the market, we released a Cinevision cabinet with seven reels as well as Golden Monkey. We have made them specifically in Chinese, we directed towards supporting the existing titles that are already out there, but there are especial products that have done very well.

Most of the people in Macau play more table games rather than slots. What is the aim of the company in order to grow here in Asia, and in Macau, specifically?

That's right. We are now focused more like a rifle and fight like a shot gun, so we are trying to get some of our best games and let them perform, and from that performance we believe we will grow. We think with the new mega resorts slots will also grow.

Which is your vision about Macau for the next years according to the results developed?

I think it is incredibly exciting. I have to wait and see how it evolves. Certainly you know how important is our system business, a field where we are worldwide leaders. We are looking to grow our business here financially and put on more and more support as the business grows.

What is your vision of this show, how was this year and what are your expectations for the next one with more space?

I think the industry has too many shows, but I think having one key show in each region is important and this is a key show. Really there are six regions in the world and if we had six shows, there would be better products, better attendance. At the moment we have around 20 shows and that is too much.

How was the first half year for Bally and what are your expectations for the next semester?

We still have to bring our financial activity up to date, but our business countinues to be healthy and we look forward to telling everyone how our business is going once we release our results.

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