he two systems manage all media and slot progressives for the newly expanded 9,290 sqm property. In addition, more than 65 RGB (red, green, blue) in-machine meters have been added.
Paltronics’ One Link Media is a comprehensive end-to-end narrowcast system that connects all media to deliver gaming excitement and custom messaging on the casino floor and beyond. It is being used by Valley View to promote jackpots and aggressively market the property.
Like One Link Media, the One Link Slot system runs on the corporate network. It manages slot progressives, providing a powerful, secure and easy-to-use means of configuring, monitoring and reporting on the casino floor. The RGB in-machine meters were selected because they create a dramatic effect on the floor with thousands, versus hundreds of colors.
“The One Link Media system and in-machine meters bring a new level of marketing excitement to our property and the One Link Slot system brings far greater ease-of-use,” said Todd Jackson, director, IT at Valley View Casino. “We have worked with Paltronics for a long time and continue to appreciate their sophisticated technology which is flexible and easy to use. We look forward to working with the company in the future as we continue to expand,” added Randy Reedy, vice president of Slot Operations at Valley View Casino.
“Valley View is a good example of the scalability of our systems,” commented Angelo Palmisano, president and chief executive officer of Paltronics. “The One Link Media system effortlessly expanded in tandem with the growth of the property. Last year they had a standalone system and today they are running 60 LCD screens,” he added.