International edition
September 17, 2021

Edward Ihre

New Director for

(US).- Online poker website,, has announced its new Director of Partners and Affiliates, Edward Ihre, who will be solely responsible for developing its global portfolio of affiliate and commercial partners, as well as identifying and optimizing new growth opportunities.


hre is originally from Stockholm, where he worked for Ongame/Safeplay Ltd. He has an extensive gaming background and is also fluent is Swedish, English and French. As Director of Partners and Affiliates, he will be moving to the company’s headquarters on the Isle of Man, and will be in charge of the delivery of traffic to through an array of on and offline marketing activities.

When Ihre was working at Ongame/Safeplay, he completely re-designed and restructured its affiliate program, turning an unknown company, to one of the most recognized in the industry.

Ongame/Safeplay was extremely pleased with his work having improved the rankings and new customers across five different online poker sites. Some of Ihre’s other achievements include two years as the Managing Director of Parbet Ltd in London, England.

When asked about his new position with PokerStars, he commented: "I’m thoroughly looking forward to joining It’s an exciting time to be working with such a well regarded and progressive company. We have a fantastic product and I intend to continue maximizing the possibilities for growth across the international marketplace”.

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