International edition
June 20, 2021

The firm will introduce the Poker Peek face style

US Playing Card named official WSOP supplier

(US).- Harrah’;s License Company has named the US Playing Card company and its historic Bicycle brand an official supplier of the WSOP and to make its new Poker Peek card the official playing card of the World Series of Poker, subject to regulatory approval.

U

nder terms of the three year-agreement, USPC will introduce the Poker Peek face style and a special Bicycle-inspired card-back design printed on the company’s KEM brand card stock - widely considered the world’s finest playing-card material - at the 2007 World Series of Poker Presented by Milwaukee’s Best Light.

"As part of this proposed agreement, every table of every World Series of Poker bracelet event will be supplied - every day - with a fresh setup of premier quality KEM cards from USPC," said Jeffrey Pollack, commissioner of the WSOP. "Our players deserve the best and this is just one more example of how we are working hard to provide them with nothing less. "We appreciate USPC’s support of the WSOP and welcome them to our family," said Pollack.

"We’re excited to join forces with the World Series of Poker to bring this new product to the world’s premier gaming event," said Kenny Robinson, VP of Global Marketing for USPC. "The Poker Peek used during the WSOP will be the inspiration for a new deck that will be offered to the public later this year under our Bicycle brand."

"This is a fun moment in history to bring the 120-year heritage of the Bicycle brand to the most prestigious poker tournament in the world," said Rob Clendening, brand manager for the Bicycle brand. "The WSOP participants will appreciate the KEM cards on the table, and our millions of consumers worldwide will recognize and appreciate the Bicycle-inspired card-back design and innovative new Poker Peek face style."

What is your opinion about this article?
  • I like it
    %
    0 votos
  • I don't like it
    %
    0 votos
  • I have not thought about it
    %
    0 votos
Leave your comment
Newsletter Subscription
Subscribe to receive the latest news and updates
Enter a valid email
Complete the captcha
Thank you for registering to our newsletter.
Follow us on Facebook