This decision will only affect the press format. The Chief Operating Officer of the company, Jordi Muro, pointed that the new rule draws “a new legislative scenario towards our product advertising in the Spanish territory”.
Besides, Sportinbet, owner of the brand and the Website miapuesta.com, has chosen to wait some time to see how the new regulations are applied. According to Muro, the strategies of the European division of the company have the aim to achieve a profitability in the operations, in order to bring more value to the shareholders.