Esports entertainment and online gambling company Esports Entertainment Group announced Monday that their VIE.bet esports betting brand has become official partners of SG esports, a Brazilian professional gaming organization.
SG esports will use the VIE logo as their primary jersey sponsor throughout the partnership, which will include events such as The International 10 in October, with a prize pool of $40 million.
The partnership consists of two Dota 2 teams,a CSGO team and SG esports’ entire influencer/streamer roster.
In an official press release, Bux Syed, Director of VIE.bet, spoke about this alliance and said: “We are excited to announce this partnership with SG Esports. The organization and their team has done a great job qualifying for The International this October. We’re looking forward to working closely with SG Esports to further expand our growth in Brazil and the rest of Latam.”
Mateus Cysne Barbosa, CEO of SG esports, added: “We are honored to share a long-term partnership with Esports Entertainment Group and their Vie.bet brand. Vie.bet represents what we want for the world of betting and electronic sports — professionalism and transparency. These are the qualities we look for in our partners.”
Brazil is the number three country in the world in terms of Esports enthusiasts with an estimated 12.6 million in 2021.