"The overall impression this year was the great number of new themed machine banks and matching signs," explained Signs4U's Rene Huibers. "We had the chance to create some really mind-blowing signs containing realistic three-dimensional characters, like Novomatic's White Shark and Rex. These signs were packed with animatronics to create live movement. Other signs which drew a lot of attention during the exhibition were the Startgate SG-1 sign we built for Atronic, IGT's new Sex and the City sign and WMS' Reel 'em In! sign.”
The company also revealed that it had signed a number of interesting deals during the show, including an agreement to produce seven new Deal or No Deal Join 'N Play signs for Atronic intallations at Holland Casino. These wall-filling signs will be 3m by 3m and will feature five 46ins LCD screens. Huibers said that the first signs will be delivered by the end of March.