Also allowing clubs to negotiate naming rights with casinos

NFL greenlights casinos with sportsbooks as potential team sponsors

Teams will be able to accept advertising from casinos and daily fantasy sites that operate sportsbooks in shoulder programming and during preseason game telecasts.
2018-08-30
Reading time 36 seg
Teams will be able to accept advertising from casinos and daily fantasy sites that operate sportsbooks in shoulder programming and during preseason game telecasts. Casinos, however, will not be able to explicitly advertise their respective sportsbooks through team partnerships.

The NFL's Business Ventures Committee reportedly passed a rule Monday that will allow casinos that operate sportsbooks to serve as team sponsors.

Industry insiders believe teams will be able to accept advertising from casinos and daily fantasy sites that operate sportsbooks in shoulder programming and during preseason game telecasts.

However, casinos will not be able to explicitly advertise their respective sportsbooks through team partnerships.

The amended policy will also reportedly allow clubs to negotiate stadium naming-rights deals with casinos.

Full-scale sports betting is currently legalized in Nevada, New Jersey, Delaware and Mississippi. West Virginia, Pennsylvania, Rhode Island and New York have all passed bills to legalize sports betting within state borders but have yet to open operations.

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