International edition
December 16, 2018

B2B gaming event to take place between February 6 - 8

ICE London 2018 on track to be biggest on record

ICE London 2018 on track to be biggest on record
30,213 visitors attended the 2017 edition of ICE London.
United Kingdom | 11/09/2017

Event organizers, Clarion Gaming, have confirmed the addition of a further 2,000 sqm of space, which will raise the total size of the world’s favourite gaming technology event to 43,500 sqm, a 5% increase on the 2017 figure and approaching twice the size of ICE 2012 (22,500 sqm).


he development, which has been driven by demand for stand space by both existing and new exhibitors, represents the sixth consecutive year of growth for the London event.
Kate Chambers, Managing Director of Clarion Gaming, said, “This is great news for gaming organizations who we know want a stand out, flagship event that showcases the world’s leading innovators from every gaming vertical. By expanding our footprint in this way, I believe ICE London has underlined its status as the world’s capital for the international gaming industry.”
She added, “Our strategy, wherever we operate in the world, is to work with the industry to create events and opportunities that help meet its business objectives. The expansion of ICE has been driven by demand and reflects the dynamics of the international market which views London as the once-in-the-year opportunity to engage with a really significant and influential community of buyers and influencers, which in 2017 travelled to ICE from 151 jurisdictions.”
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